One of the big questions around philanthropy, is how much money really makes a difference? Most of us are aware of the kinds of gifts that are thousands if not millions of dollars. If you can only spare $15 or $50, how much will your gift really accomplish?
While this is certainly a struggle for the potential donor, it is also a concern for those who are trying to fundraise. How do you convince donors that their gift is meaningful, and create a relationship between them and a cause? Georgette Lemuth, president of the National Catholic Development Conference has answered some of these questions explaining that, it is not the amount of a gift that makes an impact, but it’s potential for transformation.
In a discussion with The NonProfit Times Ms. Lemuth discussed what allows both the donor and the recipient to benefit, or be transformed from a gift.
- The donor responds to the “case statement” of need from the community, and the organization’s ability to meet that need effectively and efficiently;
- The donor is compelled by a story that illustrates the community’s need and the organization’s effective and efficient response;
- The donor makes a commitment to become part of that response, recognizing that their gift from their excess financial capacity has the power to further our organization’s mission in a meaningful way. By the way, the donor gets to decide what is “excess financial capacity,” not fundraisers.
- The donor’s excess financial capacity is effectively and efficiently “transformed” into food for the hungry, clothes for the poor, or medical treatment for the sick.
- The donor is not only thanked for their gift, but also receives reports, as specifically as possible, regarding how the gift has transformed the community.
- If you think a gift is completed when the check clears, you’re a tax collector, not a fundraiser.
- If you think the gift is completed when the receipt is sent, you’re an accountant, not a fundraiser.
- If you think the gift is completed when the donor sees what their gift has done, you’re a “transformational” fundraiser.
Here at Jolkona, impact is central to our mission in changing philanthropy. By providing low cost donation opportunities, and clear proof of impact, we make it easy for your gifts to be transformational.
Through Esperança, just $16 will provide medical supplies for a surgical team to treat health issues in rural indigenous communities in Bolivia. This improves and saves lives for farmers who are too poor and remote to seek medical attention themselves. In addition, the volunteer surgical teams often provide training for local clinics.
Through MADRE, a donation of just $30 provides training for a woman farmer in East Sudan. This ensures that she has access to basic education, and can support her family in an environment where 40% of children suffer from malnutrition. In addition, responsible farming practices counteract the effects of climate change.
These are each amazingly high impact and transformational donation opportunities, providing a significant service, and you receive proof of impact. To transform the lives of people in need, and your own experience as a philanthropist, donate today!